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For the Guess x Get In Touch Foundation Event, I engraved 40+ watches with guest names at the Guess Beverly Hills boutique. Attendees had the option of selecting from a pink or black watch. The pink decor, pink watches, and floral bouquets and vases celebrated the pink theme for Breast Cancer Awareness month.
Brand: Supergoop!
Event type: Gifting
Brand Activation: Engrave on mirror compact mirrors with guest names
Supergoop! held an intimate dinner for the launch of their new mineral unseen sunscreen. Prior to the event, I created the vinyl lettering and hand lettering for their acrylic mirror place cards.
At the event, I engraved 30+ mirror compacts with guest names.
Brand: Lazy Jamie
Event type: Gifting
Activation: Engrave stainless steel housewares from the Lazy Jamie collection
Lazy Jamie held a pop-up in Venice at Mod Ref, where she gifted influencers and friends a piece from her stainless steel houseware collection. Every guest got to get their new items engraved by me, either with a name or initials.
Guests loved the personalized touch, as an engraving activation provides three things for an event:
Conversation: activations provide something to talk about as they brainstormed ideas with friends, “What should I engrave"?” “What did you engrave?”
Entertainment: activations provides guests with something to watch and take videos as most guests have never seen a hand engraver.
Pictures: activations provides guest with something more meaningful to take a picture of and tag the host. When items are personalized, guests feel more attached to their items since it has their names, nicknames, or special phrases written beautifully by an artist, which makes a social media post more meaningful than simply posting a photo of product.
Brand: Shiseido
Event Type: PR Gifting
Activation: Engrave on citrus squeezers
This Shiseido launch event was so much fun as they promoted their their new sunscreen. Held at Underwood Farms, guests had the opportunity to take a tractor ride to pick fresh strawberries from the farm. During their excursion and during their luncheon, I engraved on these bright orange citrus squeezers with guest names or nicknames.
Brand: Loungefly
Event type: PR gifting for Product Launch
Activation: Engrave metal dog tags
Loungefly held a PR event at Dog PPL (Santa Monica) for the launch of their new pet collection. Furry friends were gifted with harness backpacks, treat bags, handkerchiefs, water bowls, and collars for their furry pets. My team and I had the privilege of hand engraving 50+ names and phone numbers on the back of the metal pet collars.
